Get to Know Witrina

Everything starts with good taste and passion — a passion passed through generations of Croatian families.

Across the islands and villages of Croatia, families dedicate their lives to extracting the very best this land can offer. From vineyards and olive groves to traditional cellars and artisan workshops, their effort and devotion are part of every product.

Recognizing this dedication, Witrina made a decision: to share these authentic flavors with the world.

From the Ground to Your Home

Unique handcrafted wines, liquors, cheeses, sausages, truffles, domestic products, and carefully selected souvenirs — all brought together in one place.

Our beautiful physical store has been located in central Zagreb for more than 5 years. Led by Ivo Pavlović, Witrina built strong partnerships directly with original producers and brand owners, ensuring:

• Authentic and original Croatian products
• Carefully selected premium quality
• Fair and accessible prices
• A welcoming tasting experience

A friendship with Bruno Mucheroni, a Brazilian digital entrepreneur, brought the next chapter — the creation of the Witrina online store.

Today, you can order and receive awarded Croatian products directly at your doorstep, wherever you are.

Welcome to Witrina.